Strategic Content and SEO Fixes
For Businesses That Need Clarity, Not Fluff
I help founders and small teams fix specific visibility, conversion, and content problems. With defined scopes and clear outcomes.
This is a good fit if you're saying any of the following:
- → "We have traffic, but it doesn't turn into enquiries."
- → "Our Google Business Profile exists, but we don't really manage it."
- → "We've published a lot of content, but it's messy or underperforming."
- → "We don't know which SEO issues actually matter."
If you're looking for overnight results or vague 'growth hacks', this won't be a fit.
I work on the parts of your marketing that quietly decide whether growth happens or not.
Visibility Foundations
Making sure search engines and people can actually find and trust you.
Revenue-Focused Content
Prioritising intent and clarity over volume and vanity metrics.
Technical & Structural Cleanup
Removing friction that wastes crawl budget, attention, and time.
Focused Projects
Not every business needs a long-term retainer. Sometimes one clear fix moves everything forward.
Local Visibility Protocol
Problem: Your Google Business Profile isn't working for you.
Outcome: Optimized profile with strategic posts and review management.
Revenue Keyword Analysis
Problem: Content gets traffic but doesn't generate business.
Outcome: 20 prioritized keywords that capture ready-to-hire prospects.
Lead Reactivation Sequence
Problem: Cold leads sitting in your CRM doing nothing.
Outcome: Three-email sequence designed to get clear responses.
Technical SEO Cleanup
Problem: Google wastes crawl budget on junk pages.
Outcome: Audit with prioritized fixes and optimization roadmap.
Why I work this way
Clear scope beats vague retainers.
Defined deliverables protect both sides.
Results come from fixing the right thing, not doing more things.
If the work goes well and you want ongoing support, we can explore that. If not, you still leave with a real problem solved.
Work Includes
SEO content for legal, health, and finance sectors. White papers. Technical audits. Social media strategy.
How engagement works
Choose a focused project
Quick intake + access
Work delivered within stated timeframe
Clear handover + recommendations
No long onboarding. No bloated proposals.
I've spent years working inside agencies and with independent clients, focusing on SEO, content structure, and messaging that actually supports business decisions.
More about how I work →